Expertise

My suite of performance Website Design & Online Marketing Services for law firms, healthcare, and small business

Website Design

I design websites that are built to stand out from the competition and perform well on Google, helping to attract quality leads and drive growth. Each site is custom-built with a focus on ranking high in search results, providing a seamless, responsive experience across all devices to keep visitors engaged and encourage conversions. If your website is outdated and underperforming, updating it can help capture new opportunities. My approach is comprehensive, aimed at supporting sustained business growth. Businesses across Philadelphia, the Main Line, and nationwide rely on my expertise in website design and digital marketing.

Our journey in finding the design solution starts with discussing your business goals. It is perhaps the most important part in my design process to fully establish a clear communication with the client, manage expectations and gain clarity for the scope and vision of the project.

After establishing the goals for the project, we next map out the vision of the new website with conceptual creative designs. Establishing the appropriate color scheme, look-and-feel and designing the best user experience for your specific audience is mocked up.

Once the design mockups have been tweaked based on initial client feedback and approved, the process of coding begins. In this crucial phase, the design mockups come to life by achieving a major project milestone in revealing a fully-functioning prototype to the client.

When the client has the opportunity to experience the working website, feedback is given and then implemented in a round of refinements. Additional multi-device and browser testing is also performed to give the website the polish required to certify it as a finished product.

Last but not least, I carefully investigate the client’s current domain settings as well as give one last comparative website check to ensure all directory structure and SEO settings are properly retained. I then initiate the launch to publish the new website as seamlessly as possible.

SEO

My approach to SEO is designed to help your business attract quality leads and achieve sustainable growth. It begins with refining your website’s structure and integrating local keywords to improve relevance. I also create high-quality content and use social media and outreach to enhance your site’s visibility and credibility.

The focus is on improving local search rankings and building strong backlinks to boost your Domain Authority. Using advanced analytics, I continuously refine and optimize your website’s performance to attract new clients and support long-term growth.

Content Creation

Through dynamic content, your business can strengthen its online authority, attract new clients, and foster sustained growth. Publishing and sharing relevant content plays a key role in achieving high Google rankings. If your website’s performance has stalled, it may be time for an update. I create industry-specific content that ranks well on Google and helps convert visitors into leads. Consistent, engaging content not only improves rankings but also increases the quality of leads and enhances the overall return on investment.

Reporting & Analysis

My reports are designed to provide a clear understanding of your marketing performance, offering insights that help guide decision-making. Each month, I analyze key metrics like Google keyword rankings, website traffic, lead generation, and campaign outcomes to ensure your marketing aligns with your business goals.

As part of the process, I review the data with you and offer recommendations for improvement, helping you adjust strategies to stay competitive in a changing market. These insights aim to support long-term growth and better align your marketing efforts with your objectives.

Social Media

Social media is an important tool for increasing a business’s visibility and promoting its offerings to a wider audience. Managing multiple social platforms, however, can be challenging and time-consuming. I take a hub-and-spoke approach, using your website as a central resource. By creating and sharing relevant, keyword-rich content across platforms like Facebook and LinkedIn, I help direct traffic back to your site. This method enhances brand awareness, supports customer engagement, and can lead to more inquiries by ranking better on Google.

Lead Tracking

My lead tracking capabilities provide real-time insights into how well your marketing strategies are working, showing where your customers are coming from and ways to attract more of your ideal clients. With access to accurate data and valuable information, you can make informed decisions that contribute to your success.

I use this data to continuously refine lead generation efforts and improve marketing returns. My call tracking system leverages advanced AI to analyze and summarize qualified leads, helping to clarify which marketing channels, keywords, and ads are most effective. This helps ensure that your efforts reach the right audience and are optimized for better results.

Expert Service

I am committed to providing exceptional, white-glove client service, with a strong focus on your success. I pride myself on being reliable and trustworthy, offering proven capabilities. By limiting my client roster, I can deliver top-tier service and ensure that I do not work with your direct competitors.

As one of my select clients, you will receive the highest level of attention and support. You will have direct access to me, guaranteeing that your needs are addressed with care and expertise. My dedication to your success drives me to deliver outstanding service with passion and commitment. For me, it’s not just business—it’s personal.